ITV is curating a range of programming across Good Morning Britain, Lorraine, This Morning, Loose Women and Regional News to mark Mental Health Awareness Week 2022 as part of its ongoing commitment to promoting mental wellbeing and shining a light on mental health.
Mental health advocate Martin Lewis guest-presented Good Morning Britain today, with the show commissioning a survey to look at the effect of the cost of living crisis on the nation’s mental health.
Leading psychologists Dr Elizabeth Kilby and Dr Julie Smith joined This Morning today for a children’s mental health phone in and gave expert advice to the nation on coping with anxiety.
On Tuesday, Lorraine Kelly faces her fears in a powerful film reflecting on a horse-riding accident that almost took her life. She will also meet mental health campaigner Ben West who discusses his new publication, This Book Could Save Your Life.
On Thursday, Loose Women features a special edition of ‘Loose Men’, where Vernon Kay, Roman Kemp, Mike Tindall MBE and Johannes Radebe will lift the lid on the mental health struggles that affect men as part of the show’s long-standing Stand By Your Men campaign. They’ll also discuss the exclusive Loose Men’s Male Mental Health survey, which reveals money worries are the thing most affecting men’s mental health right now. All ITV’s regional news programmes are covering mental health in a variety of ways.
ITV Anglia will run a series of self-authored pieces from people who have experienced a range of mental health conditions.
Susie Braun, Director of Social Purpose, said: “This Mental Health Awareness Week falls in the aftermath of the Covid-19 pandemic and in the midst of a cost of living crisis, both of which are having deep effects on the mental health of the nation.
“It’s important to ITV and to our viewers that we can shine a light on this topic from many different angles in many different shows, as part of our ongoing commitment to promoting mental wellbeing.”