MORNING LIVE GIVEN EXTENDED RUN AND PLANS MOVE TO SALFORD
Morning Live will continue to be hosted by Kym Marsh and Gethin Jones, as well as its team of experts. The news comes as part of the BBC’s wider Across The UK plans, which have been announced today (18 March 2021).
These changes mean that from 2022, BBC One’s entire live morning output from 6am through to 10am will come out of Salford, with Morning Live following BBC Breakfast, and it will be the only channel in the UK to broadcast all of its live morning output from outside of London. With the move to take place from January 2022, more details will be announced in due course.
These plans follow consistently slot-winning figures for the programme since it returned to BBC One for a second series in late January. The best performing episode for the series was on 8 February when it got 1.8m, and the weekly average consolidated figures are 1.5m - consistently the highest in its slot, up from 1.4m consolidate for the first run which aired from October to December 2020.
Morning Live will broadcast on BBC One at 9.15am throughout the year, with regular three-week intervals for the Rip Off Britain series, which broadcast in the same slot.
Carla-Maria Lawson, Head of BBC Daytime and Early Peak, says: “Morning Live has been on an incredible journey, with viewers embracing it from the very beginning . This year-round commission is a response to the audience demand for topical, relevant and entertaining content as a trusted companion in the mornings.”
Kym Marsh says: ‘I’m delighted the audience has enjoyed watching Morning Live as much as we love doing it. This is an exciting development for the show, and we’re looking forward to keeping viewers company on many more mornings in the months to come, and obviously I couldn’t think of a better new home for the show than Salford!”
Gethin Jones says: “I am thrilled that Morning Live has been so well received, and now, we have the chance to make more! It’s an absolute joy being part of people’s daily lives and knowing that our audience help shape the week. We’re looking forward to building on what we started - sharing loads more tips and advice, and having plenty of laughs along the way. Thanks for watching, and we’ll see you at 9.15am in the morning!”
Morning Live continues weekdays at 9:15am on BBC One.