- Mar 19

JOSH MUST WIN: MEET THE CAST OF NEW E4 REALITY SERIES

E4 is throwing out the reality show rule book, by giving four celebrities their toughest TV role yet. Tasked with controlling this unique reality show is: Nick Grimshaw, Amber Rose Gill, Vicky Pattison and Pete Wicks.

These celebrities are the kings and queens of reality, having starred in and binge-watched the biggest reality shows, but now it’s their turn to take control of one themselves, in secret… Say hello to Josh Must Win – a brand-new 8x60’ reality show, co-produced by Primal Media (part of STV Studios) and GroupM Motion Entertainment.

This mammoth new show sees a gorgeous, confident, larger-than-life cast compete in a popularity contest, which they believe is called “The Favourite” hosted by presenter Nick Grimshaw. However, amongst the players there is an underdog no one is expecting. His name is Josh. But who is Josh and why is he so important?

Whilst all the players (including Josh) believe they are battling it out to be the most popular, and win a cash prize on The Favourite, what none of them know is that living next door is a group of celebrities, masterminding their own game of strategy, and doing everything they can to ensure that Josh. Must. Win – without blowing their cover…

MEET THE CAST