DEAL OR NO DEAL SET FOR I'M A CELEBRITY SPECIAL ON ITV
A brand-new series returns with host Stephen Mulhern back at the helm as a new batch of contestants prepare to go head to head with the notorious Banker.
Produced by Remarkable Entertainment (a Banijay UK company), Deal or No Deal sees contestants opening the iconic red boxes as they try to win a life-changing cash prize in a nail-biting game of nerves and intuition, but standing in their way is the Banker ready to unnerve, entice and outwit our players. With tensions running high in the studio, who will have what it takes to beat the Banker?
Alongside the series, Deal or No Deal will also feature four celebrity specials including an I’m A Celebrity edition which is due to air in the autumn.
The successful launch of Deal or No Deal in 2023 on ITV1 and ITVX saw the critically acclaimed series reach close to a staggering 14 million viewers (13.7m) across all devices - the series has been streamed five million times and the first series was up +38% on the slot average.
Deal or No Deal first launched in 2002 in the Netherlands - it has been commissioned in over 80 territories worldwide with more than 350 productions. Deal or No Deal is a Banijay-owned format.
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