Spun Gold TV are to produce a new three-part series for BBC Two, exploring wealthy lifestyles in Dubai. It follows on from the hugely successful series Inside Monaco, which consolidated to over 5.5m viewers in 2020.
Inside Dubai: Playground of the Rich goes behind the scenes of the fast-growing city which now counts 52,000 millionaires and billionaires among its three million inhabitants.
A tax haven and an ultra-modern, aspirational city, Dubai boasts the world’s tallest building, the world’s most expensive hotel and the world’s biggest shopping mall. Super cars are wrapped in gold and ATMs dispense real gold bars. Dubai also has its share of reputational problems to deal with as it positions itself as a liberal gateway to the Gulf.
BBC's Clare Sillery said: “Following on from Spun Gold’s huge ratings success of last year’s BBC Two series Inside Monaco, we hope this series will give viewers an insight into the world of those chasing the high life in the emirate of Dubai, a self-styled playground for the wealthy.”