In this one-off special, Alison Hammond travels across the legendary French Riviera, one of the most expensive places to live on the planet.
She's ready to be thrown in at the rich end and surrounded by those with next level wealth who are not afraid to splash some serious cash.
Will she fit in? And ultimately will she even want to? Alison is determined to find out what the cost of living is for the people who are never going to be worried about a crisis.
Alison Hammond: In At The Rich End airs Friday 23rd December on ITV1 and ITVX.