Not only does the primetime entertainment game show feature the world's first limitless jackpot, it also marks Ant & Dec's first new show in over ten years.
Every question is an opportunity to climb the endless money ladder and reach the big money, but only a correct answer banks the cash.
Push their luck too far and they’ll crash out of the game and lose it all. Packed with drama, jeopardy and real emotion, it’s quite literally the biggest prize ever conceived.
Ant McPartlin, said “We’re genuinely so excited to launch this new series. It’s something we’ve been developing with Hello Dolly and ITV for a while now and we can’t wait for you all to experience it. We hope you love it as much as we do.”
Declan Donnelly, said “It’s been a number of years since we launched a brand new TV format, it’s not something we do very often! But we’ve hit on something that is ground breaking and innovative, and that’s why we are so excited to host this series and bring it to the nation.”
Created by Hello Dolly, Ant & Dec’s Limitless Win is a Hello Dolly and Mitre Studios co-production, presented by Britain’s favourite duo Ant & Dec.
Ant & Dec's Limitless Win begins Saturday 8th January at 8:30pm on ITV.