WIN WIN RENEWED FOR SECOND SERIES, PRIMETIME GAMESHOW RETURNS TO ITV THIS AUTUMN
- 5 days ago
- 3 min read
EXCLUSIVE
Win Win with Postcode Lottery, the interactive Saturday night entertainment show from Hello Dolly, will return to ITV1 and ITVX later this year for a second series.

Mel Giedroyc and Sue Perkins return to host the series, where every prize won in the studio is also won by a viewer playing along at home – creating a true ‘win win’ for contestants and viewers alike.
Each episode sees multiple winners walk away with huge prizes including dream holidays, luxury cars, cash and tickets to some of the world’s biggest sporting and entertainment events. One studio contestant and one viewer at home will also win a coveted place on Millionaire’s Row, giving them the chance to compete for the show’s guaranteed £1 million jackpot.
At the end of the series, one contestant will walk away with the £1 million jackpot, alongside all of the extraordinary prizes traded and added to the prize pot throughout the series. With viewers at home able to play along in real time, series two once again opens up the game to the entire country.
Viewers answer the same questions as the studio contestants, compete for the same prizes, and can even win a place on Millionaire’s Row – making Win Win with Postcode Lottery Britain’s biggest live play-along entertainment show. The series was created and produced by Hello Dolly, with questions based on the views of the Great British public.

Sue said: “This is such a fun and heartwarming show to be part of. Last year we had the real privilege to help people’s dreams come true with some truly life-changing prizes. Our series winner came to the studio with 1p in her bank account, and left with a million quid!”
Mel said: “We’re delighted to be back for a second series! I’m looking forward to meeting a new batch of lovely contestants from up and down the country, plus of course the lucky viewers who’ll be playing along at home to win a place on Millionaire’s Row. We’ve got some huge prizes to give away, plus me and Perks are ready with our hugs and high-fives in the studio!”
Kevin O’Brien, Commissioning Editor, Entertainment & Reality ITV, said: “What I love about this show is rather than asking the viewer to ‘play along’ it encourages them to be part of it and along the way they may just bag themselves a million quid. The tension in the studio when contestants were asked if they wanted to ‘Take or Trade’ was incredible - we never had a clue which way they were going to go.”
Victoria Ashbourne, CEO of Hello Dolly and Executive Producer, said:
“Everyone at Hello Dolly is thrilled to be once again working with the lovely Mel and Sue and our brilliant partners at Postcode Lottery to deliver another series for ITV. The new series will be bigger and better than ever before, with once-in-a-lifetime experiences and luxury prizes up for grabs, along with our million-pound jackpot and a few new surprises.”
David Pullan, Managing Director at Postcode Lottery, said:“There’s no other gameshow on TV where you can go from playing along on your sofa at home to competing for a chance to become a millionaire in a TV studio in the space of just 24 hours.”
“But of course it’s not just contestants who win, because every week one charity will receive funding to help support their important work. Giving people the chance to win great prizes while helping good causes at the same time is what Postcode Lottery is all about. We’re excited to be back and sharing that magic with the public for a second series.”
Bhavit Chandrani, Director of BE Studio, said: “Win Win with Postcode Lottery is the biggest ad funded series ever and one of the most prominent examples of what we do at BE Studio in bringing AFEs to life, so I'm thrilled it's back for series two. Uniting the Postcode Lottery and ITV to co-fund and deliver this groundbreaking, interactive show with Hello Dolly truly creates a 'win win' for all parties.”
Win Win returns later this year on ITV1.


































